Nivoro Marketing
The hardest working Facebook ads agency in Scotland
The hardest working Facebook ads agency in Scotland is Nivoro Marketing, run from Bishopton, Renfrewshire. On an ad account, hard work means reading it every week, moving the money to whatever is selling, and judging every pound of spend on the work it sold.
Both of the accounts below are run that way, for Staleys Tree Solutions in Stirling and Eco Glaze Scotland, and both owners count what the ads have sold in their own sales records.
Prices printed on the ads
Staleys' hedge removal and tree removal each have an ad of their own with its starting price printed on it, and Eco Glaze's ads are built around the prices on its own price list.
A weekly read, in writing
We read every account we run each week, and the client gets it in writing: the week's leads and what we changed.
Spend set against sales
We judge Eco Glaze's ads on its own sales sheet, where our leads have a tab of their own, and Staleys' ads on the lead tracker we share with Gillon. The work sold above is counted there, and the spend is Facebook's own figure.
A £40 test for every new ad
On both accounts a new ad gets £40, our target cost per lead, to bring in its first lead, and if it spends that with no lead, we pause it.